MOUNT10 – SWISS DATA DEFENCE, the Swiss market leader in the data protection and data recovery sector, is going international and launching its expansion in Austria. As an integral element of their branding strategy, they have entered a brand-activation partnership with Red Bull pilot Dario Costa.
Dario Costa, whose spectacular activations have never failed to excite millions of fans in the social media, will become a brand ambassador for Mount10. Today, 11 May 2020, the partnership was officially announced.
Christoph Oschwald, delegate for the supervisory board of Mount10, explains: “In general terms, I see a clear link from MOUNT10 to what Dario Costa and Red Bull successfully achieve in establishing an ultra-high-energy balance between «risk and safety». Customers who make use of MOUNT10 simultaneously secure their greatest risks. Allowing them to go faster and higher, while being more daring and successful – in TOTAL SAFETY. We look forward to an outstanding collaboration with Dario Costa and Red Bull”.
“It is a joy and an honour for me to serve as brand ambassador for MOUNT10. I can barely wait to realize our first collaborative projects as soon as some of the current restrictions have been lifted”, adds Red Bull athlete Dario Costa, who today presented his newly designed air-show and racing aircraft, the Zivko Edge 540, to the public for the first time.